FUN ll 鼠童謠紅包禮袋

Rat's Nursery Rhymes Red Envelope

2020

Graphic Design

Print Design

FUN ll為台灣設計師品牌，核心概念為『成就你生活時刻的精彩』，倡導用生活中熟悉的商品創造不同的感官體驗，為生活加點溫度。

鼠童謠以傳統皮影戲為發想，外層搭配光柵板與細膩窗花，營造窺探未知童謠故事的畫面氛圍，緩慢拉出內卡即會顯現簡易逐格動畫，以「小老鼠上燈檯」、「老鼠愛大米」及「老鼠娶新娘」繪製卡片主題，呈現復古別緻的童趣氛圍。

FUN ll is a design brand with over a decade of history, built on the belief that life’s most meaningful moments deserve to shine. The brand advocates creating fresh sensory experiences through familiar everyday objects—adding warmth and delight to everyday living.

Inspired by traditional shadow puppetry, Rat’s Nursery Rhymes features a lenticular outer layer paired with delicate window-pattern details, creating the feeling of peeking into an unfolding folk tale.

As the inner card is slowly pulled out, a simple frame-by-frame animation appears. The illustrations reference classic mouse-themed rhymes—“The Little Mouse Goes Up the Lampstand,” “The Mouse Loves Rice,” and “The Mouse Marries His Bride”—capturing a charming, nostalgic sense of playful storytelling.

Design Agency | 好玩事業 HaoWan
Designer | 周旺財 Marcia Zhou
Print | 好玩事業 HaoWan